Sheikha Jawaher bint Abdulla Al Qasimi’s love for films and storytelling began in her formative years, where she found solace in books and enchantment in movies. Graduating high school at the tender age of 15, she embarked on a career that has seen her work as a teacher and librarian. However, her true calling emerged when she was given the opportunity to start a film festival for children in 2013, setting her on a path to become a trailblazer in the field of Arab cinema.
Over the last eleven years, Sheikha Jawaher’s dedication to nurturing young storytellers has transformed the Sharjah International Film Festival (SIFF) into a premier platform for budding filmmakers in the region. Her vision for the festival is not only to showcase emerging talent but also to provoke discussions on the essence of Arab cinema. In an upcoming interview, she delves into the future of Arab films and the impact of the festival on the industry.
Reflecting on her own childhood experiences, Sheikha Jawaher emphasizes the importance of exposing children to cinema from an early age. She believes that films depicting reality and tackling societal issues in a respectful manner can broaden young minds and foster a deeper understanding of the world. This philosophy guides the selection of films showcased at the Sharjah International Film Festival, which includes documentaries, shorts, animations, and silent films.
Apart from showcasing established filmmakers, the festival also focuses on providing a platform for young filmmakers to hone their skills and express their creativity. Sheikha Jawaher stresses the significance of supporting the dreams and aspirations of the next generation by offering educational opportunities and networking avenues for youth interested in various aspects of filmmaking. By empowering young talents, the festival aims to cultivate a new wave of filmmakers in the Arab region.
Palestine is the country of honor at this year’s SIFF, highlighting the significance of preserving Palestinian art and culture as part of safeguarding the Palestinian identity. Sheikha Jawaher underscores the importance of showcasing the rich cultural heritage of Palestine through films and celebrating its traditions. By shedding light on the creative endeavors of Palestinian artists, the festival aims to offer a nuanced perspective on the country beyond the political turmoil.
As Arab societies undergo significant transformations, Arab cinema serves as a mirror reflecting these societal shifts. Sheikha Jawaher mentions the evolving submissions received for the festival, illustrating the growing interest and participation of Arab filmmakers in the cinematic landscape. By encouraging Emirati filmmakers to create more content and offering guidance to budding talents, the festival plays a vital role in nurturing the growth of Arab cinema.
Despite the challenges she has faced in running a film festival for children, Sheikha Jawaher remains committed to fostering a culture of empathy and kindness through the power of cinema. She emphasizes the importance of community support and faith in enabling women in UAE to pursue positions of power and leadership across various sectors. By sharing her own journey of empowerment and resilience, she aims to inspire the next generation of Emirati women to dream big and strive for excellence in their chosen fields.
