QNB, the largest financial institution in the Middle East and Africa, has launched a new Corporate Social Responsibility initiative in collaboration with Kidzania Doha, an educational entertainment destination. The Sustainability Arts Camp aims to educate and inspire children aged 4 to 14 through creative and eco-friendly activities. Running from June 26 to August 21, the camp focuses on fostering environmental awareness and financial literacy among young participants.
The centerpiece of the camp is a hands-on project where children create their own ATM models using recycled materials. This activity is designed to teach the importance of recycling and creative problem-solving. In addition to arts and crafts, the camp will feature engaging financial skills workshops delivered by QNB staff. These sessions will introduce basic financial concepts in a fun and interactive manner, helping kids understand the value of money, saving, and budgeting.
Participants will also have the opportunity to take part in an eco-friendly costume fashion show competition. Using recycled and sustainable materials, children will design and showcase their costumes, promoting creativity and environmental consciousness. Mr. Abdullah Mohammad Arbabi, Vice President – CSR and Sponsorships at QNB Group, expressed excitement about the camp, stating that it combines art, sustainability, and financial education to nurture the next generation.
QNB Group is dedicated to sustainable development and community engagement. Through various CSR initiatives, the organization strives to make a positive impact on society and the environment. As the most valuable bank brand in the Middle East and Africa, QNB Group operates in more than 28 countries across three continents, offering a wide range of advanced products and services. With 30,000 employees and 900 locations, the Group has an ATM network of 5000 machines.
Overall, the Sustainability Arts Camp by QNB and Kidzania Doha is an innovative initiative aimed at educating and inspiring children on environmental awareness and financial literacy. Through hands-on projects, workshops, and a fashion show competition, participants will learn about recycling, financial concepts, and creativity using sustainable materials. The camp reflects QNB Group’s commitment to nurturing financially and environmentally conscious future generations through engaging and educational activities.
