Bahrain is set to welcome around 14 million visitors by 2028, boosting tourism revenues to $3.6 billion, according to a recent report. This aligns with the country’s goal of drawing 14.1 million annual visitors by 2026, aiming to increase the tourism sector’s contribution to the GDP to 11.4%. Bahrain’s economic recovery plan launched in 2021 prioritizes the expansion of the tourism industry, with average daily expenditure and length of stay showing positive trends in tourist spending and engagement.
Bahrain’s tourism ambitions coincide with Saudi Arabia’s strategy to attract 100 million visitors annually by 2030. As the designated tourism capital of the Gulf Cooperation Council countries for 2024, Bahrain benefits from its visa-free policy, rich cultural heritage, modern attractions, and strategic geographical location, making it an increasingly appealing destination for international travelers. The country’s flourishing conferences and exhibitions sector, including hosting the 93rd Global Association of the Exhibition Industry (UFI), further enhances Bahrain’s reputation as a prime destination for international events.
The recognition of Bahrain’s Convention and Exhibition Center in Manama as a significant hub for regional trade and cultural exchange, along with the Bahrain International Airport’s role as a busy gateway to destinations like Dubai and Abu Dhabi, further solidifies Bahrain’s position as a key player in the tourism industry. Anup Kesha, Editor-in-Chief of “Travel and Tour World Magazine,” commended Bahrain’s efforts to enhance its tourism infrastructure and diversify its offerings, positioning the country to benefit from the anticipated post-pandemic recovery in the global travel and tourism industry.
Industry experts forecast promising prospects for Bahrain’s inbound tourism sector, as strategic initiatives to improve visitor experiences and marketing efforts continue to yield positive outcomes. Various resorts, hotels, and upcoming events in the Kingdom, including the Bahrain International Air Show, the Bahrain Festival in December, and the Autumn Fair, showcase Bahrain’s diverse tourism offerings. With a focus on enhancing tourism infrastructure and promoting cultural exchange, Bahrain is poised to become a leading destination for international travelers in the Middle East.
