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Gulf Press > Business > Crescent Enterprises and Majarra sign partnership agreement
Business

Crescent Enterprises and Majarra sign partnership agreement

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Last updated: 2024/06/27 at 3:43 PM
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Crescent Enterprises, a UAE-based diversified business, has renewed its partnership with Majarra, a leading digital content provider in the MENA region. This collaboration aims to provide professionals and students in the Middle East and North Africa region with access to over 60,000 pieces of specialized content in Arabic. The content covers various topics such as technology, artificial intelligence, cybersecurity, business, science, mental health, and finance. The goal is to transform the content landscape in the region and bridge the knowledge gap through continuous learning and innovation.

Through the Renaissance Partners program, Crescent Enterprises and Majarra provide complimentary access to high-quality digital content to over 7,000 professionals and individuals since the inception of their collaboration. This initiative equips individuals with essential knowledge and skills valued by companies in today’s competitive labor market. Ola Al Haj Hussin, Corporate Citizenship Manager at Crescent Enterprises, emphasizes the company’s commitment to fostering educational excellence and professional development in the MENA region, aiming to empower young minds and help them navigate and thrive in a rapidly evolving landscape.

The partnership with Majarra serves as a gateway to knowledge and innovation, inspiring a culture of lifelong education and learning. By promoting a passion for learning among young professionals, the initiative aims to cultivate a new generation of thinkers, innovators, and leaders who will shape the region’s future. As these individuals gain expertise and confidence, they become agents of change, driving economic, technological, and social progress in their communities. Crescent Enterprises’ mission of generating sustainable impact aligns with this initiative, aiming to enhance the region’s development and prosperity.

Majarra’s Director of Brand and Partnerships, Dia Haykal, highlights the company’s commitment to enriching lives by providing access to the best Arabic content online through the Renaissance Partners program. The partnership with Crescent Enterprises expands the horizons of knowledge for individuals across the MENA region, empowering them to achieve their fullest potential and make significant contributions to their communities. The Majarra subscription gives access to five global websites in Arabic, including Harvard Business Review, MIT Technology Review, Stanford Social Innovation Review, Popular Science, and Psychologies.

The testimonial from Deeb Al-Hussein, a program beneficiary from Syria, underscores the value of the Renaissance Partners program in providing access to valuable information and resources. The application process for the 2024 program is now open, reflecting Crescent Enterprises’ commitment to leveraging technology for enhanced accessibility and user engagement. The partnership underscores Crescent Enterprises’ dedication to supporting technological advancements, economic growth, and social progress within communities. By joining the World Economic Forum’s EDISON Alliance, the company aims to impact 100,000 young people in the MENA, North Africa, and South Asia regions by 2025, providing them with essential digital resources and skills for better access to healthcare, finance, and education.

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News Room June 27, 2024
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