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Reading: Almarai boosts regional leadership and competitiveness with over EGP 1 billion investment in Egypt
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Gulf Press > Business > Almarai boosts regional leadership and competitiveness with over EGP 1 billion investment in Egypt
Business

Almarai boosts regional leadership and competitiveness with over EGP 1 billion investment in Egypt

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Last updated: 2024/10/18 at 9:56 PM
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Almarai, a leading food and beverage manufacturer in the Middle East, has recently inaugurated two new cheese production lines at its subsidiary Beyti’s factory in Egypt. With an investment exceeding EGP 1 billion, this expansion aligns with Almarai’s strategic vision to expand its regional footprint and reinforce its leadership in the food and beverage sector. The formal launch event was attended by key figures, including government officials and Almarai’s CEO, Abdullah bin Nasser Al-Bader.

The investment in Egypt reflects Almarai’s commitment to meeting the rising demand for high-quality cheese products and supporting the Egyptian economy. With 28 production lines operating across various categories, including dairy, juice, and yogurt, Almarai’s expansion in Egypt further solidifies its position as a leader in the region. This project also supports the government’s efforts to boost self-sufficiency in vital food industries and reduce reliance on imports, positioning Egypt as a leading regional industrial hub.

Lieutenant General Engineer Kamel Al-Wazir, Deputy Prime Minister for Industrial Development and Minister of Industry and Transport of Egypt, emphasized the significance of Almarai’s investment in expanding local production and enhancing Egypt’s export capabilities. By adhering to the latest environmental and sustainable standards, Almarai aims to foster long-term economic growth while delivering high-quality products to meet consumer needs both in Egypt and abroad. This project not only increases production capacity but also strengthens economic ties with the Egyptian market, one of Almarai’s most important regional markets.

In addition to increasing production capacity, Almarai’s investments in Egypt open new avenues for Egyptian exports. The company aims to generate USD 50 million in exports through its subsidiary, Beyti, to fuel its global growth. Furthermore, the expansion project creates over 5,550 direct and indirect job opportunities at Beyti, contributing to local economic development while upholding the highest standards of sustainability and growth across all operations. The strategic investments made by Almarai in Egypt demonstrate their commitment to driving economic growth, meeting consumer demands, and fostering long-term partnerships in the region.

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News Room October 18, 2024
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