The Bahrain Tourism and Exhibitions Authority (BTEA) has announced a tender inviting specialized companies to submit proposals to organize and implement promotional platforms in the GCC countries, such as the UAE and Kuwait. The purpose of this initiative is to attract tourists and visitors from the GCC region for the third edition of the Bahrain Festive Season. The tender document specifies a contract duration of five months with an initial guarantee of 500 dinars. The deadline for proposal submission is June 26, 2024.
The 2023 Bahrain Festive Season was a tremendous success, with nearly 7,000 people participating at the Water Garden City and 21,800 at Marassi Bahrain. Other locations, including Bahrain Bay, Bahrain Financial Harbour, Bahrain Fort, Bahrain National Museum, and Najma Club, also saw significant turnout. The “Festive City” festival attracted over 100,000 visitors, showcasing a diverse range of family, musical, cultural, and sporting events held across various Governorates of the Kingdom of Bahrain over a month.
Building upon the success of the previous year, BTEA aims to sustain and enhance the Bahrain Festive Season by promoting it in the GCC countries. The 2023 season witnessed significant attendance and participation in its various events, and the authority aims to continue this trend for the upcoming year. By inviting specialized companies to submit proposals for promotional platforms, BTEA is taking steps to ensure the continued success of the event.
The Bahrain Festive Season features a variety of events held across different locations in the Kingdom of Bahrain, including national holidays, the anniversary of His Majesty King Hamad bin Isa Al Khalifa’s Accession to the throne, and other national occasions. The festival attracts a broad audience, including individuals, families, citizens, residents, and tourists, making it a significant cultural and entertainment event in the region.
In order to maintain the success of the Bahrain Festive Season, the BTEA is committed to organizing and implementing promotional platforms in GCC countries like the UAE and Kuwait. This strategic initiative aims to attract tourists and visitors from the GCC region for the upcoming third edition of the festival. By setting a deadline of June 26, 2024, for proposal submissions, BTEA is seeking to engage specialized companies that can contribute to the promotion and organization of the event.
Overall, the Bahrain Festive Season has been a resounding success, with significant attendance and participation in various events held across key locations in the Kingdom of Bahrain. By continuing to promote the event in the GCC countries, BTEA is working to ensure that the festival remains a popular and successful cultural and entertainment event in the region. With the upcoming third edition on the horizon, the authority is taking proactive steps to engage specialized companies and enhance the promotion of the Bahrain Festive Season.
