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Gulf Press > Lifestyle > UAE entrepreneur emphasizes the importance of being financially prudent: “I still think it’s vulgar to talk about money”
Lifestyle

UAE entrepreneur emphasizes the importance of being financially prudent: “I still think it’s vulgar to talk about money”

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Last updated: 2024/05/14 at 5:59 AM
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Natasha Hatherall has made a name for herself in Dubai after 14 years in the city. As the founder and CEO of TishTash Communications, she has pioneered a women’s-only company and supported causes close to her heart. Through self-study, the British executive has developed her business skills and turned her agency into one of the UAE’s leading names in the market.

When asked about her relationship with money, Natasha describes it as ‘love/hate’. She acknowledges the security, choice, and freedom that money brings, but also recognizes the negative impact of not having enough money. Growing up with a mother who worried about money due to a divorce, Natasha inherited a scarcity mindset that she has been working to overcome in her adult life.

For most of her life, Natasha avoided talking about money as she was brought up to believe it was taboo. However, in the last decade, since starting her own business, she has realized the importance of seeking professional advice on financial matters. Living in the UAE has provided Natasha with opportunities she may not have had in the UK, changing her perception of money and wealth.

Natasha’s advice to her child about money is to become financially literate and savvy, as understanding finances can be life-changing. Her greatest financial decision has been buying property, which has provided security, reduced living expenses, and helped her achieve financial goals. However, her biggest regret is not saving earlier in life and spending unnecessarily on luxuries.

In conclusion, Natasha Hatherall’s journey with money reflects a mix of positive and negative experiences. Through her experiences, she emphasizes the importance of being financially savvy and seeking professional advice. Ultimately, her story serves as a reminder to strike a balance between enjoying life and planning for a secure financial future.

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News Room May 14, 2024
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