In recent years, calls for boycotting Israeli-sponsored products have led to a shift in consumer behavior, with many opting for homegrown alternatives to popular fast-food chains. One such alternative gaining popularity in the UAE is Notdonald’s, a campaign launched by She Burger, a popular local eatery. The campaign features a burger and fries pair with the slogan “She’s Fakin’ It”, taking a playful jab at the well-known McDonald’s menu. Food bloggers and content creators have visited the outlet and shared their positive reviews on the replicated burgers and fries.
Notdonald’s offers two burger options – She-Mac priced at Dh49 and Double Cheese Burger priced at Dh45. The fries are priced at Dh18, providing a budget-friendly option for those looking to indulge in a tasty meal. JustFoodDxb, a renowned food content page in Dubai, describes the Notdonald’s menu as “100% Fake, 100% Replicated, 100% Tasty”, highlighting the quality and taste of the burgers and fries.
Safia Mansoor, a popular food content creator known for her Instagram page @cuptaleswithsafia, has voiced her support for She Burger and the Notdonald’s campaign. Mansoor praises She Burger for their high-quality beef burgers, making them her favorite burger joint in Dubai. She encourages her followers to try the Notdonald’s menu as a great local alternative for delicious burgers. The positive reviews from food influencers and content creators are contributing to the growing popularity of Notdonald’s among UAE residents.
She Burger has launched the Notdonald’s campaign with a lighthearted note, stating that it is all in good fun. The campaign aims to bring humor and enjoyment to customers while offering a unique twist on classic fast-food favorites. The menu is available at all She Burger outlets across the UAE, providing easy access for customers looking to experience the Notdonald’s burgers and fries. As the campaign gains traction, more residents are opting for local alternatives to international fast-food chains, supporting homegrown businesses in the process.
