In the United Arab Emirates, leaving negative reviews on businesses can lead to legal battles and hefty fines due to the increasing vigilance of businesses in protecting their reputations. For instance, a woman in Dubai was fined for posting a negative Instagram post about a hospital, damaging its reputation. Similarly, a woman was convicted for defamatory remarks about a medical centre on Google and Instagram, leading to a fine, phone confiscation, and closure of social media accounts.
Feedback on social media has a broader reach than traditional word of mouth, making it easier for dissatisfied customers to cause reputational damage. Businesses can file criminal and civil cases for defamation if reviews contain false statements that harm their reputation. Constructive criticism or opinions based on genuine experiences are generally not considered defamation, but even factual statements leading to reputational damage can have legal consequences.
Positive reviews can significantly impact businesses, attracting customers and validating the hard work put into the service or product. Negative reviews, although sometimes hurtful, can push businesses to improve and adapt to customer expectations. Establishments should not feel insecure about negative reviews and should see them as an opportunity to enhance their services and build trust with customers.
Defamation laws in the UAE protect individuals from false accusations or statements that may harm their reputation. Public insults that degrade someone’s honour are also considered offensive under the penal code. The Cybercrime Law prohibits the dissemination of false information and carries severe penalties, especially during pandemics, emergencies, and crises. Consumer Protection Law allows consumers to exercise their rights and seek remedies for any harm caused by defective products or poor services.
In conclusion, leaving negative reviews on businesses in the UAE can have legal consequences under defamation and cybercrime laws. It is essential for reviewers to ensure their feedback is honest and not insulting to avoid reputational harm. Businesses should see negative reviews as an opportunity to improve and build trust with customers. Pursuing legal avenues under consumer protection laws can provide fair remedies for any harm suffered, rather than seeking vengeance through reviews.