Visit Qatar hosted an honorary event for Mutaz Barshim, its brand ambassador, to celebrate his success at the Olympic Games Paris 2024. The event, attended by dignitaries such as His Excellency Saad Bin Ali Al Kharji and CEO Abdulaziz Ali Al Mawlawi, took place on September 11. Mutaz Barshim made history by securing the first medal for Qatar at the games, winning the bronze medal in Men’s High Jump.
As a brand ambassador, Mutaz Barshim has been a key figure in Visit Qatar’s promotional campaigns, including Shop Qatar and the stopover campaign. During the event, a Memorandum of Understanding (MOU) was signed between Visit Qatar and the world champion, extending their partnership for another year. The MOU outlines Barshim’s role as a brand ambassador, which includes appearances at Visit Qatar events, collaborations on social media, and efforts to promote Qatar globally.
In a statement, CEO Abdulaziz Ali Al Mawlawi praised Mutaz Barshim as the most decorated Qatari athlete in Olympic history, highlighting his role in showcasing Qatar’s aspirations on the global stage. Qatar has established itself as a prominent player in the sports tourism market, with Visit Qatar seeking to capitalize on the nation’s sporting legacy to attract investments and collaborations in the industry.
Mutaz Barshim’s partnership with Visit Qatar not only highlights his athletic achievements but also symbolizes Qatar’s limitless potential and ambition on the international stage. As Qatar continues to make its mark as a global sports hub, collaborations with influential figures like Mutaz Barshim are crucial in promoting the country’s sporting endeavors and attracting visitors from around the world.
The event honoring Mutaz Barshim reflects Visit Qatar’s commitment to showcasing Qatar’s sports legacy and leveraging it to drive growth in the sports tourism sector. With Mutaz Barshim as a brand ambassador, Visit Qatar aims to amplify its reach globally and position Qatar as a premier destination for sports enthusiasts and tourists alike.
Overall, the partnership between Visit Qatar and Mutaz Barshim is a testament to Qatar’s dedication to sports excellence and its efforts to position itself as a leading player in the global sports tourism market. With Mutaz Barshim as a prominent figure representing Qatar’s sporting achievements, Visit Qatar is well-positioned to attract investments, collaborations, and visitors who are eager to experience the nation’s vibrant sports culture and heritage.