Deezer launched its “My Deezer Year 2025” feature on Monday, offering users a personalized recap of their listening habits. This annual summary, similar to Spotify Wrapped, provides insights into favorite songs, artists, albums, and genres throughout the year. Notably, Deezer is the first major streaming platform to release its year-end experience, beating competitors like Apple Music and Amazon Music to market.
Deezer Leads the Pack with Early Music Recap
The release of “My Deezer Year” marks a shift in the timing of these popular year-end features. Traditionally, Spotify’s Wrapped has dominated the conversation in December, setting the standard for other platforms. Deezer’s decision to launch in November aims to capture early attention and engagement from music fans. According to Deezer, the feature is now available within the app for both iOS and Android devices.
A Romantic Comedy Theme
This year’s iteration of “My Deezer Year” distinguishes itself with a unique “romantic comedy” theme. Users will navigate their listening data through a narrative structure, complete with scenes designed to evoke classic rom-com tropes, like a “meet cute” representing new artist discoveries. Deezer states the experience is designed to be more interactive and engaging than previous versions.
The recap is structured into three distinct episodes. “Meet Cute” focuses on artists newly added to the user’s rotation. “Love Triangle” highlights the top three artists driving their listening experience, and “Happily Ever After” showcases their most-played tracks alongside a curated playlist for continued listening.
Interactive Quizzes and Social Sharing
Beyond the personal recap, Deezer has incorporated social elements to encourage user interaction and platform growth. A personalized quiz allows users to assess their musical compatibility with friends, based on shared tastes. Deezer says users can share their quiz results on social media.
Additionally, Deezer has expanded the quiz functionality. For the first time, users who do not have a Deezer account can create and share quizzes, potentially drawing in new subscribers. This move aims to leverage social sharing to increase app downloads and brand awareness.
Deezer also revealed some overall listening statistics for its user base. The company reports that, on average, Deezer users streamed music for over 122.8 hours globally in 2025, listening to approximately 691 songs from 402 artists and discovering 357 new tracks. These figures provide a broader context for individual listening habits and emphasize the scale of music streaming today.
The Significance of Early Release in a Competitive Market
The timing of Deezer’s release has implications for the broader music streaming industry. Spotify Wrapped’s viral success has demonstrated the power of personalized data and social sharing in generating user engagement and positive PR. By releasing “My Deezer Year” earlier, Deezer attempts to capitalize on this trend and establish itself as a leader in innovative user experiences.
However, the impact of this early launch remains to be seen. Spotify, with its significantly larger user base, still holds considerable influence over the year-end music conversation. The success of Deezer’s strategy will likely depend on the quality of its personalized recommendations and the extent to which users actively share their recaps on social media. The competition in the music streaming space continues to escalate, with platforms vying for dominance through unique features and exclusive content.
Looking ahead, all eyes will be on Spotify and Apple Music to see how they respond to Deezer’s preemptive move. Release dates for their respective year-end summaries are expected in December, and industry analysts will be closely examining the features and user engagement metrics to gauge the effectiveness of each platform’s strategy. The response from these competitors and the resulting user reception will be key indicators of future trends in personalized music experiences.
