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Gulf Press > Business > IGP Middle East introduces revolutionary practices – News
Business

IGP Middle East introduces revolutionary practices – News

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Last updated: 2024/07/23 at 6:06 AM
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IGP Middle East, an international gifts platform, is taking steps to ensure the long-term health of the planet by implementing various environmental initiatives. The company is focused on reducing its carbon footprint by using eco-friendly packaging materials and optimizing transportation, warehousing, and distribution processes. Through the use of Artificial Intelligence (AI) and Machine Learning (ML), IGP Middle East has been able to reduce carbon emissions and minimize kilometers traveled through route optimization. Additionally, the company has reevaluated its infrastructure by adapting dark stores to meet demand, further reducing carbon emissions.

Since its inception, IGP Middle East has trained over 10,000 farmers and standardized growing, conditioning, and transportation processes. The company was the first to introduce flower food with bouquets, ensuring a minimum of five-day freshness for all flowers. This innovation has led to increased consumer satisfaction and set a new industry standard. Over 10,000 artisans and growers have also benefited from these initiatives, leading to the cultivation of exotic, high-quality flower varieties by local growers and reducing dependency on imports.

Through its support of local artisans and growers, IGP Middle East has helped to localize a category that previously relied heavily on expensive imports. The company’s initiatives have uplifted over 10,000 individuals, fostering a more sustainable agricultural ecosystem. By continuing to innovate and support its community, IGP Middle East is setting a benchmark for sustainability and product excellence in the gifting industry.

IGP Middle East offers a curated collection of festival merchandise, gifts, fresh flowers, cakes, plants, gourmet foods, and personalized products for various occasions and festivals. The company serves customers worldwide and delivers to over 150 countries. With offices in India, Singapore, and Dubai, IGP Middle East is able to reach a diverse customer base and provide environmentally friendly gift options to consumers globally.

In conclusion, IGP Middle East is leading the way in sustainable practices within the gifting industry. By implementing environmentally friendly initiatives and supporting local artisans and growers, the company is making a positive impact on the planet while providing high-quality products to its customers. With a focus on innovation and community support, IGP Middle East is setting a new standard for sustainability and product excellence in the global marketplace. Customers can trust that their purchases from IGP Middle East are not only thoughtful and meaningful gifts but also environmentally conscious choices that support a healthier planet.

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News Room July 23, 2024
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