The Sultanate of Oman is rapidly solidifying its position as a key industrial and logistics hub in the region, and the recent commencement of operations at a new air conditioning unit factory in the Salalah Free Zone is a significant step in that direction. Owned by Engineering Industries Company, this OMR 4.62 million facility marks a growing trend of specialized industrial investment drawn to the zone’s strategic advantages. This development isn’t just about increasing manufacturing capacity; it’s about bolstering Oman’s economic diversification and expanding its reach into global markets.
Salalah Free Zone Welcomes New Air Conditioning Manufacturing Facility
The new factory, specializing in the production of air conditioning units, represents a substantial investment and a vote of confidence in the Salalah Free Zone’s business environment. With an impressive annual production capacity of approximately 70,000 units, the facility is poised to cater to both the burgeoning local demand and a wider international clientele. This project stems from an investment agreement signed earlier in 2024, demonstrating the ongoing success of efforts to attract direct industrial investments to the region.
A Strategic Investment for Regional and Global Reach
The decision to locate the factory within the Salalah Free Zone wasn’t arbitrary. Dr. Jawad Al Rashid, owner and Chairman of Engineering Industries Company, explicitly cited the zone’s strategic geographical location as a primary driver. This location facilitates streamlined access to crucial global markets, reducing logistical hurdles and costs.
Furthermore, the zone’s integrated logistics and infrastructure system provides a robust foundation for manufacturing operations. This includes efficient port access, streamlined customs procedures, and readily available utilities – all essential components for a successful and competitive manufacturing enterprise. The company plans to leverage these advantages to expand exports to the GCC countries, the wider Middle East, Africa, Europe, and Asia.
Quality and Compliance: Cornerstones of Production
The factory isn’t just focused on volume; it’s committed to delivering high-quality products that meet stringent international standards. This commitment is evidenced by its adherence to the ISO 9001 quality management system, ensuring consistent and reliable production processes.
Beyond ISO certification, the air conditioning units undergo rigorous testing in accordance with Gulf standards. Crucially, the products have also obtained the Gulf Conformity Mark (G-Mark), a vital certification that enhances their competitiveness and facilitates seamless trade within the GCC region. This focus on quality control and compliance is a key differentiator in a crowded market. This commitment to high standards is a significant benefit of industrial investment in Oman.
Boosting Oman’s Economic Diversification
The launch of this facility is being hailed as a positive development for Oman’s economic diversification strategy. Dr. Ali Mohammed Tabuk, CEO of Salalah Free Zone, emphasized that the project reflects increasing investor confidence in the zone’s investment environment. He further noted that it embodies the success of attracting high-value-added industrial projects.
Strengthening Industrial Supply Chains and GDP Contribution
The factory’s presence will undoubtedly strengthen industrial supply chains within Oman, reducing reliance on imports and fostering local economic growth. It’s expected to contribute significantly to the industrial sector’s overall contribution to the Gross Domestic Product (GDP). This aligns with Oman’s Vision 2040, which prioritizes economic diversification and the development of a sustainable, knowledge-based economy. The Salalah Free Zone is playing a pivotal role in realizing these ambitions.
The Growing Appeal of Free Zone Investment
The success of Engineering Industries Company in establishing and operationalizing its factory within the Salalah Free Zone serves as a compelling case study for other potential investors. The zone offers a range of incentives, including 100% foreign ownership, tax exemptions, and simplified regulatory procedures.
These benefits, combined with the strategic location and robust infrastructure, make the Salalah Free Zone an increasingly attractive destination for foreign direct investment (FDI). The zone is actively working to attract businesses across a variety of sectors, including renewable energy, petrochemicals, and pharmaceuticals, further diversifying its industrial base. The availability of skilled labor and a supportive government environment also contribute to the zone’s appeal.
Looking Ahead: Continued Growth and Expansion
The commencement of operations at this air conditioning unit factory is not an isolated event. It’s part of a broader trend of industrial expansion within the Salalah Free Zone. Further projects are in the pipeline, promising continued growth and job creation in the coming years.
The zone’s management is committed to providing a world-class investment environment that fosters innovation, competitiveness, and sustainable development. By attracting high-quality industrial projects like this one, the Salalah Free Zone is solidifying its position as a vital engine of economic growth for the Sultanate of Oman and a key player in the global supply chain. The future looks bright for Oman’s industrial sector and the Salalah Free Zone’s role in shaping it.

