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Gulf Press > World > Viral posts mislead on Italy’s ‘lab-grown meat’ ban
World

Viral posts mislead on Italy’s ‘lab-grown meat’ ban

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Last updated: 2025/12/09 at 5:16 PM
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Recent online posts claiming Italy has become the first country to ban lab-grown meat have gone viral, sparking renewed debate about the safety and ethics of cultivated protein. Images circulating on platforms like Instagram and X feature Italian Prime Minister Giorgia Meloni alongside claims that Italy has prohibited “Bill Gates lab-grown meat,” alluding to a conspiracy theory involving the US businessman. While Italy *has* enacted a law restricting the production and marketing of cultivated meat, the situation is more complex than these posts suggest.

Italy did indeed pass legislation in 2023 banning the commercialization of cultivated meat within its borders, as well as regulating the naming of plant-based meat alternatives. Companies failing to comply face potential fines of up to €60,000. However, this wasn’t a sudden development, nor was it specifically targeted at Bill Gates, despite his investments in companies researching cellular agriculture. He is among several investors supporting the development of cell-based meat, but the Italian ban wasn’t tailored to his involvement.

Understanding Italy’s Lab-Grown Meat Ban and its Challenges

The Italian law aims to protect its agricultural traditions and promote domestically-produced meat. It also prevents plant-based products from using labels like “steak” or “salami” that could mislead consumers. However, analysts have raised concerns about the law’s enforceability, as Italy implemented it without fully completing the mandatory “TRIS” procedure required by the European Union.

The TRIS procedure (Technical Regulation and Information System) is designed to ensure that national regulations don’t create barriers to the EU’s single market. According to a spokesperson for Bruno Cell, an Italian startup in the cultured meat sector, “Because the mandatory TRIS procedure was not fully followed, the measure does not currently produce legal effects.” This suggests the ban could be challenged and potentially struck down by EU courts until it’s enacted following the proper protocol.

Currently, no meat products derived from lab-grown cells have been authorized for sale within the EU. Several companies are, however, awaiting decisions on their applications. For example, in 2024, French company Gourmey became the first to apply for marketing authorization for cultivated foie gras, and Dutch firm Mosa Meat followed suit for cell-based beef.

EU Regulation of Cultivated Meat

The European Food Safety Agency (EFSA) plays a crucial role in the authorization process. EFSA conducts a thorough risk assessment of any novel food product, including cultivated meat, based purely on scientific evidence. The European Commission and individual EU member states then decide whether to grant marketing authorization, considering factors beyond just safety, such as socioeconomic and ethical concerns. Approved products are added to the European Union List for Novel Foods and can be sold anywhere in the EU, subject to specific conditions.

EFSA emphasizes its objectivity: “EFSA’s first priority is to protect public health… We will carry out our risk assessments… on a case-by-case basis in the same way as for all novel foods,” according to an agency spokesperson.

Italy isn’t alone in its apprehension towards cultivated meat. Hungary recently passed a similar ban, making exceptions only for medical and veterinary use. While Hungary did follow the TRIS rules, the European Commission has warned that such national restrictions could potentially disrupt the free movement of goods within the EU.

Meanwhile, other European nations are taking different approaches. The UK approved cultivated meat for use in pet food in 2024, manufactured by Meatly, and the Netherlands has initiated regulatory taste tests for human consumption. Globally, Singapore remains a leader in regulating cell-based meat, with approvals granted in 2020, followed by the US (though with state-level restrictions), Israel, and Australia.

The Future of Cultured Meat: Benefits and Concerns

As the debate over cell-based meat unfolds, proponents and critics alike are highlighting potential advantages and disadvantages. Laura Bosman, nutrition expert at the European Food Information Council, points to improved animal welfare as a core benefit.

“Lab-grown, or cell-based, meat offers several potential advantages, including reduced reliance on traditional livestock farming, which could improve animal welfare… and limit exposure to common food-borne pathogens,” Bosman explained. “It may also require less land, water and fertiliser than conventional production.”

Cellular Agriculture Europe suggests that, beyond addressing animal welfare, this technology could significantly decrease resource consumption, pollution, and land use, potentially reducing greenhouse gas emissions by up to 92% compared to traditional beef production when powered by renewable energy. They also estimate the sector could generate up to 90,000 jobs and contribute €85 billion to the EU economy.

However, these benefits are not without caveats. Current production methods still rely on animal-derived stem cells and, frequently, fetal bovine serum. Sustainability claims are also being scrutinized, with recent studies suggesting that lab-grown meat production might generate substantial carbon emissions. Concerns about the potential impact on existing livestock farming industries remain significant, though advocates believe cultivated meat can complement traditional agriculture.

Ultimately, the widespread adoption of lab-grown meat will depend on consumer acceptance, which currently appears hesitant due to a lack of familiarity and lingering questions about nutrition, sustainability, and cost. Transparency and independent research will be crucial in building public trust and determining whether Europe has an appetite for this novel food source.

The regulatory landscape surrounding cultivated meat is still evolving, and the outcomes of pending applications in the EU and beyond will significantly shape the future of the industry. Keep an eye on developments with EFSA and the European Commission as they continue to assess the safety and viability of cell-based protein.

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News Room December 9, 2025
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