The real estate market in Dubai is currently booming, with record-breaking transactions and a shift towards off-plan properties. In 2019, the total value of real estate transactions in Dubai exceeded $61.5 billion but dropped to $47.65 billion in 2020 due to the impact of the Covid-19 pandemic. However, the market quickly rebounded, surpassing $80 billion in deals in 2021 and reaching over $172 billion in 2023.
One of the reasons for the popularity of off-plan properties in Dubai is the imbalance between supply and demand. With an increase in demand from high-net-worth individuals and local residents, the supply of ready homes has decreased, leading buyers to consider off-plan projects. Additionally, Dubai’s population is growing rapidly, with estimates suggesting it will surpass 5.5 million residents by 2040, further increasing the demand for housing.
The launch of new projects in Dubai has also contributed to the success of off-plan properties. Developers like Damac Properties have introduced a range of projects, catering to different preferences and budgets. In 2021, Damac launched developments like ELO and Violet at Damac Hills 2, as well as Riverside and Shoreline by Damac. Overall, Dubai is witnessing the launch of a new project every 18 hours on average, with developers set to hand over 38,000 new homes by the end of the year.
Off-plan properties offer buyers enhanced customization options compared to ready homes, allowing them to personalize their future residences according to their preferences. From bespoke fixtures and fittings to custom room layouts and integrated technology, buyers have the opportunity to create their dream home. This level of customization is not often available in the secondary real estate market, where buyers typically have to settle for existing features.
While the secondary real estate sector in Dubai is still performing well, there has been a noticeable shift towards off-plan properties. In Q2 2024, off-plan deals saw a 61% increase, accounting for more than double the number of ready homes sold during the same period. This trend indicates that the off-plan segment is likely to dominate transaction figures in Dubai for the foreseeable future, as demand continues to grow. With factors like limited supply, new projects, and customization options driving the market, off-plan properties in Dubai are a popular choice for investors and residents alike.