In a surprising move, Apple has announced that the iconic Apple stickers will no longer be included in the box with the new iPhone 16 and iPhone 16 Pro. This decision is part of Apple’s larger focus on environmental sustainability and its goal of achieving carbon neutrality by 2030. The tech giant shared this decision with Apple Store teams, emphasizing the importance of reducing waste and plastic use in their product packaging.
Traditionally, Apple has included stickers featuring its recognizable logo as a signature addition to its product packaging. However, the iPhone 16 will no longer come with these stickers, except if specifically requested by the buyer. Customers who purchase an iPhone 16 in Apple Stores will have the option to receive the stickers, but they will not be distributed by third-party retailers or carriers. Even customers ordering the iPhone 16 for home delivery will not receive stickers, unless requested.
This move reflects Apple’s ongoing efforts to minimize waste and plastic use. The packaging for the iPhone 16 and iPhone 16 Pro is now entirely fiber-based, aligning with Apple’s commitment to eliminate all plastic from its packaging by 2025. This eco-conscious approach is consistent with Apple’s recent product releases, such as the Apple Vision Pro and new iPad models, which also excluded the stickers. While some loyal fans may lament the absence of Apple stickers, it is clear that Apple is prioritizing environmental responsibility in its future product launches.
Inside the box, customers can expect to find the iPhone with iOS 18, a 1m USB-C charge cable, and documentation. The removal of the Apple stickers may be a symbolic shift, but it reflects Apple’s dedication to sustainable practices and reducing their environmental impact. As consumers become increasingly conscious of the environmental footprint of the products they purchase, Apple’s decision to eliminate unnecessary packaging elements like stickers is a step in the right direction.
Overall, Apple’s decision to exclude Apple stickers from the iPhone 16 and iPhone 16 Pro packaging underscores the company’s commitment to environmental sustainability. By transitioning to fiber-based packaging and reducing plastic use, Apple is aligning its product offerings with its environmental goals. While some customers may miss the iconic Apple stickers, the bigger picture reveals a company that is actively working towards a more sustainable future. As Apple continues to innovate and evolve, it will be interesting to see how their environmental initiatives shape future product launches and packaging designs.