Muscat Media Group (MMG) has launched The Oman Marketing Initiative Awards (TOMI Awards) to recognize the creative talent in Oman’s advertising industry. The awards aim to shine a spotlight on brilliant campaigns that often go unnoticed in Oman’s fast-paced media landscape. The brand and trophy launch ceremony at Crowne Plaza Muscat saw top marketing and advertising professionals in attendance. The event was anchored by youth icon Enaam Al Ruwaidhi, with Maria Alava and Abbas Al Lawati adding to the excitement with their speeches. TOMI Awards emphasize creativity as the driving force behind successful advertising campaigns and aim to change the way these campaigns are viewed in Oman.
The TOMI Awards logo is a celebration of creativity, with vibrant colors and sharp lines that encourage marketers to think outside the box. It serves as a visual reminder to embrace fresh ideas and dare to be different in creating groundbreaking campaigns. The selection process for the awards will be transparent, with a strict code of fairness in place. Marketers can submit their entries without any participation fee, ensuring that only the most deserving campaigns are recognized. Final nominees will be selected through a combination of public voting, peer voting from industry experts, and evaluation by a neutral international jury, giving both the community and experts a say in the decision-making process.
Marketers interested in participating can register their creative work on the official TOMI Awards website. The winners will be revealed at a grand gala event scheduled for November 2024, where the best of Oman’s marketing and advertising industry will be honored. Key dates for the competitive process include the submission call for creatives on August 28th, the submission deadline on October 1st, voting stages from October 13th to October 31st, and final nominations and judging from November 1st to November 14th. Key dates for award ceremony tickets include early bird ticketing from October 1st to October 31st, regular ticketing from November 1st to November 14th, with the award ceremony scheduled for the last week of November 2024.
TOMI Awards is set to celebrate creativity, innovation, and impactful campaigns that leave a lasting impression. The awards aim to support and recognize the creative talent in Oman’s advertising industry, bringing it into the spotlight. By maintaining a transparent and fair selection process, TOMI Awards ensure that only the most deserving campaigns receive recognition. The awards ceremony in November 2024 will be a grand event where the winners will be celebrated, highlighting the excellence and creativity in Oman’s marketing and advertising landscape.
