Emirates Driving Company (EDC), a subsidiary of Multiply Group, has recently acquired a majority stake – 51 per cent – in Excellence Premier Investment, the parent company of Excellence Driving Centre. This acquisition aims to develop advanced training curricula and customize training programs for both entities. Additionally, the move aligns with EDC’s strategic plan for sustainable growth by exploring various opportunities locally and across the GCC region. With this acquisition, Excellence Driving Centre will collaborate with EDC to enhance customer satisfaction, expand services, and ultimately become a regional leader in road safety. The CEO of Emirates Driving Company, Khaled Al Shemeili, emphasized the importance of this partnership in increasing shareholder value and diversifying driving education offerings in multiple markets.
Established in 2020, Excellence Driving Centre boasts a network of over 20 strategic locations across the city. Besides offering driving training, the company has diversified into delivery services, limousine services, and auto workshop operations, all with a focus on delivering exceptional customer experience. The synergy between Excellence Driving Centre and Emirates Driving Company will lead to the development of a comprehensive range of services aimed at enhancing road safety and customer satisfaction across the region. The collaboration will enable both entities to leverage their strengths and expertise to deliver top-notch training programs and services to their customers.
Emirates Driving Company, based in Abu Dhabi, is known for offering a training environment that equips trainees with the necessary skills to drive confidently and safely. The company’s commitment to quality and excellence in driving education has allowed it to profitably operate and expand its services over the years. In the first quarter of 2024, Emirates Driving Company reported a profit of Dh63.97 million, slightly higher than the figure recorded during the same period last year. This financial stability coupled with the recent acquisition of Excellence Premier Investment positions EDC to further enhance its offerings and solidify its presence in the market.
The acquisition of Excellence Premier Investment by Emirates Driving Company signifies a strategic move towards strengthening their market presence and expanding their service offerings in the driving education sector. By joining forces, both entities can leverage their resources, expertise, and networks to develop innovative training programs that cater to the evolving needs of customers. This partnership will not only benefit the companies involved but also contribute to enhancing road safety standards and driving skills across the region. With a shared commitment to excellence and customer satisfaction, Excellence Driving Centre and Emirates Driving Company are poised to lead the way in driving education and training services in the GCC region.
As part of their growth strategy, Emirates Driving Company aims to capitalize on the strengths and capabilities of Excellence Driving Centre to enhance their training programs and service offerings. By integrating the expertise and resources of both entities, they can develop tailored training solutions that meet the specific requirements of their diverse customer base. This collaboration will enable them to address the growing demand for high-quality driving education services and establish themselves as leaders in the regional market. Through strategic partnerships and acquisitions, Emirates Driving Company is positioning itself for sustainable growth and success in the competitive landscape of the driving education industry in the GCC region.
In conclusion, the acquisition of Excellence Premier Investment by Emirates Driving Company marks a significant milestone in the driving education sector, paving the way for enhanced training programs, expanded services, and improved road safety standards. By combining their resources and expertise, both entities are well-positioned to capitalize on emerging opportunities and lead the industry towards excellence. This strategic partnership reflects a shared commitment to customer satisfaction, innovation, and continuous improvement in driving education services. With a focus on quality, safety, and customer experience, Excellence Driving Centre and Emirates Driving Company are set to drive positive change in the regional driving education landscape.
