British business growth strategist Ramona da Gama has established herself in the northern Emirate of Ras al Khaimah for the past two years. With a successful career, she has founded and managed three businesses, worked with renowned figures such as Sir Stelios Haji-Ioannou and Rupert Murdoch, and been involved in major business strategies. At 60, she admits that discussing money is still a taboo for her, but she shares her insights on credit and the secrets to her success.
For Ramona, money is simply a means to achieve her goals. It has allowed her to start businesses, invest in properties, support charities, travel, and enjoy life. She credits her financially independent mother for teaching her the importance of earning and saving money from a young age, although her mother’s aversion to credit posed challenges in today’s financial landscape where credit is essential for loans and mortgages.
When it comes to discussing financial matters, Ramona relies on her trusted accountant of 20 years for advice. While she considers money discussions taboo, she occasionally shares financial details with a few close friends who are business associates. Her late husband played a pivotal role in shaping her financial management skills, introducing her to the benefits of credit and borrowing to achieve financial objectives.
Looking back, Ramona believes that working hard, saving for the future, investing in property, and utilizing credit wisely are key principles for financial success. She advises her younger self and others to prioritize saving, investing, and being mindful of credit usage. She emphasizes that money is a tool to achieve life goals and should not define one’s existence.
Despite her success, Ramona’s biggest financial regret stems from the decisions made after her husband’s passing. She sold their house and purchased multiple apartments, later realizing that she should have retained more properties. However, she continues to enjoy her wealth by indulging in travel, personal grooming, custom-made clothing, and supporting charitable causes.