Qatar Airways has recently announced its new partnership as the Official Airline Partner of all UEFA men’s national team competitions, expanding its sports sponsorship portfolio. The airline’s involvement with UEFA dates back to 2020 when it was the Official Airline Partner of the UEFA EURO 2020, and now it continues with the upcoming UEFA EURO 2024 in Germany. This tournament will feature 51 matches across 10 cities, with an expected audience of 2.5 million fans and guests. Qatar Airways Group Chief Executive Officer, Engr. Badr Mohammed Al-Meer, expressed the airline’s excitement about this partnership and its commitment to connecting fans from around the world to this prestigious event.
As part of its dedication to providing excellent service and connectivity, Qatar Airways is also launching a new gateway in Hamburg, Germany, to enhance its network of over 170 destinations worldwide. This move will give passengers greater access to 5 destinations in Germany and 49 destinations across Europe. The airline’s commitment to sports fans is evident through its extensive portfolio of sporting partnerships, which includes collaborations with Formula 1, FIFA, and various other sporting events and teams. Qatar Airways is dedicated to supporting and engaging with sports fans across a wide range of disciplines, from football to rugby to tennis.
The partnership with UEFA men’s national team competitions aligns with Qatar Airways’ goal of connecting people globally through sports and travel. By becoming the Official Airline Partner of such prestigious tournaments, the airline is further solidifying its presence in the world of sports and reinforcing its commitment to providing exceptional experiences to its customers. Qatar Airways’ new gateway in Hamburg, Germany, is a testament to its dedication to expanding its network and improving connectivity for travelers. With this new addition, the airline aims to offer more options for passengers to explore different destinations across Europe and beyond.
The upcoming UEFA EURO 2024 in Germany will be a significant event for Qatar Airways, as it marks the continuation of its partnership with UEFA men’s national team competitions. With 51 matches set to take place across various cities, the tournament is expected to draw a large audience of fans and guests. Qatar Airways’ involvement in this event reflects its commitment to supporting major sporting events and connecting fans from all over the world. The airline’s partnership with UEFA men’s national team competitions is a testament to its dedication to promoting sports and fostering a sense of community among sports enthusiasts.
As Qatar Airways expands its sports sponsorship portfolio with the partnership with UEFA men’s national team competitions, it continues to demonstrate its commitment to supporting and engaging with sports fans. The airline’s involvement in prestigious tournaments like UEFA EURO 2024 highlights its dedication to providing exceptional experiences for its customers and connecting people globally through sports and travel. With its new gateway in Hamburg, Germany, Qatar Airways is further enhancing its network and offering passengers more options to explore different destinations. Through its various sporting partnerships, Qatar Airways is bringing fans closer to their favorite sports and teams, showcasing its commitment to excellence and innovation in the world of sports sponsorship.
